About Us
Who is East Gippsland Marketing?
East Gippsland Marketing Inc. (EGMi) is an independent, not-for-profit organisation led by a volunteer board of passionate local business and community leaders who are deeply committed to the future of our region.
Our mission is simple: to support the long-term economic and community sustainability of East Gippsland.
We work hand-in-hand with local enterprises to build strong relationships and deliver collaborative marketing strategies that amplify the region's strengths and benefit the broader business community.
EGMi is proudly funded by regional business partners and works in close collaboration with key stakeholders, including Destination Gippsland, Committee for Gippsland, Food & Fibre Gippsland, and the Gunaikurnai Land and Waters Aboriginal Corporation (GLaWAC).
Through our social media channels — @loveeastgippsland and @EGMi on Instagram and Facebook — we generate over 1.2 million views annually. In December 2022, one of our posts went viral, reaching over 9 million viewers worldwide and showcasing the magic of East Gippsland to a global audience.
Collaboration at Our Heart
At EGMi, collaboration is everything.
We’re proud to stand beside passionate local leaders, innovative businesses, and bold changemakers who believe in the power of working together.
From region-wide marketing campaigns and business profiles to dynamic networking events and joint initiatives, we create and deliver meaningful opportunities through strategic partnerships.
Invest in a Thriving East Gippsland
Partnering with EGMi is more than a transaction — it’s a shared investment in the place we call home.
When you join us, you become part of a collective of like-minded businesses and organisations committed to seeing East Gippsland thrive. Whether you’re a local enterprise, a national brand, or a regional stakeholder, EGMi offers the platform to connect, collaborate, and grow - together.
East Gippsland is rich with opportunity: spectacular landscapes, a driven community, and untapped potential. But it takes coordination, vision, and partnership to turn that potential into long-term success.
We’re here to lead that movement — and we’d love you to be part of it.
Find out more about becoming a partner with EGMi.



